Sony Alpha DSLR-A550 Y 14.2MP Digital SLR Camera and 18-55mm

[+ zoom]

Sony Alpha

Sony Alpha DSLR-A550 Y 14.2MP Digital SLR Camera and 18-55mm and 55-200mm Lenses Boundle Kit
by Sony
Date first available at April 23, 2010

Buy new: $1,299.95 $999.95
2 used & new from $999.95

(Ranking is updated hourly. Visit the Hot New Releases in Digital SLRs list for authoritative information on this product’s current rank.) Details

Technical Details
– 14.2-megapixel resolution for incredible detail; new Sony Exmor CMOS image sensor
– Included SAL1855 18-55mm and 55-200mm standard zoom lenses
– Quick Auto Focus Live View for composing shots in the LCD monitor; Manual Focus Check Live View enables critical focus in macro and tripod shooting
– Auto HDR (High Dynamic Range) captures more scene contrast than a single exposure can handle by combining two exposures into one shot
– Dual media slots for Memory Stick PRO Duo/Memory Stick PRO-HG Duo and SD/SDHC media (sold separately)

Product Description
Step up to the Sony a550. Enjoy the spectacular imagery of 14.2 megapixels with ISO 12800 sensitivity. Experience the versatility of Quick Auto Focus Live View or MF Check Live View on the tiltable 3.0-inch LCD screen. Discover the superb response of up to 7 fps of continuous shooting…….This camera’s 14.2 megapixel resolution makes for incredible detail and gorgeous enlargements. The all-new Sony Exmor CMOS image sensor ensures state-of-the-art response. The large, APS-C format means high sensitivity, powerful depth-of-focus control……..An all-new Sony’s Exmor CMOS image sensor employs new low-noise processing, for uncommonly clear pictures. The BIONZ image processor with chroma noise reduction helps achieve low noise all the way up to ISO 12800, without sacrificing resolution…….All DSLR Live View systems enable you to compose shots in the LCD monitor, just as you would with a point-and-shoot camera. But not all Live View systems are created equal. Some take a painfully long time to focus. Some even black out the LCD before focus. Either can cause you to miss shots. Sony’s Quick Auto Focus Live View solves these problems, making it easier to get the best shot……..Unlike competing cameras, the DSLR-A550 is just as responsive in Quick Auto Focus Live View mode as in optical viewfinder mode. That’s because, unlike the others, the a550 uses the same “phase detection” auto focus for Live View as for the optical viewfinder. While other Live View systems are severely restricted, Sony’s performs superbly any time–even if you’re shooting handheld or chasing after moving subjects like kids or pets……….For critical focus in macro and tripod shooting, the a550 also offers Manual Focus Check Live View. Temporary 7x and 14x zoom views enable you to focus on extremely fine detail while the 1x view shows 100 percent framing in the LCD……..The a550 enhances Quick AF Live View shooting with Face Detection technology, which helps you get the best shot.